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Privacy Policy


Effective Date: October 11, 2023

This Privacy Notice describes how Thrive Health Group, Inc. (“Fridays”) uses, discloses, and protects the personal information we collect through the Fridays website,

Key Privacy Points

We hope you read this entire Privacy Notice for full detail, but here are some key points:

  • Fridays does not presently provide medical advice.
  • Instead, we help individuals establish and maintain a relationship with certain third-party healthcare providers (“Healthcare Providers”).  We also provide some non-medical services and information to our users.
  • We ask new users some initial qualifying questions about themselves and their health. These questions were approved by the relevant Healthcare Providers.  If the answers to those questions meet certain criteria specified by a Healthcare Provider, the Healthcare Provider will invite the user to schedule an initial appointment and establish an account on the Healthcare Provider’s own patient portal (the “Patient Portal”), which is not operated by Fridays or Fridays’ service providers.  The Patient Portal may have the Fridays logo, but it is operated by the Healthcare Provider or its service providers.
  • At the Patient Portal, the user will answer a more detailed questionnaire designed by the Healthcare Provider, which will request additional medical information and other personal information.  
  • Payment, diagnosis, and any provision of telehealth will happen through the Patient Portal and other services operated by the Healthcare Provider or its service providers (collectively with the Patient Portal, the “Healthcare Provider Sites”), not through Fridays’ site.  Diagnosis or treatment may also require obtaining lab work or prescriptions through third-party labs and pharmacies that are not operated by or for Fridays (collectively, “Third Party Suppliers”).
  • The user’s relationship with the Healthcare Provider, and the user’s use of the Patient Portal and other Healthcare Provider Sites, are subject to the privacy policies and practices of the Healthcare Provider and its service providers, not this Privacy Notice, even though the Fridays logo may appear on the Patient Portal.   
  • The user’s relationship with Third Party Suppliers is subject to the privacy policies and practices of the Third Party Suppliers and their service providers, not this Privacy Notice (regardless of whether the Fridays logo appears as part of the user’s interactions with them).

Table of Contents

  1. Information We Collect
  2. Use of Information
  3. Disclosure of Information
  4. Your Rights and Choices
  5. Protection of Information
  6. Children
  7. Updates and Changes to This Policy
  8. Contacting Us

1. Information We Collect 

  1. Information You Provide to Us:

You may provide the following types of information to us:

  • Name, contact details;
  • Basic health or medical information:
  • Other content you provide when interacting with our services.

  1. Information We Collect on with Cookies and Other Technology

Through, we and third parties may collect information from your computer or other device by automated means such as cookies, web beacons, local storage, JavaScript, mobile-device functionality and other computer code. This information may include unique browser identifiers, IP address, browser and operating system information, device identifiers (such as advertising identifiers), other device information, Internet connection information, as well as details about your interactions with (for example, the URL of the third-party website from which you came, the pages on our website that you visit, and the links you click on in a website). In some cases (such as certain cookies), the tools described here involve storing unique identifiers or other information on your device for later use.

  1. Information Received From Healthcare Providers

Your Healthcare Provider and its Healthcare Provider Sites may share personal information about you with us, such as health or medical information, and we will receive details about payments you make.  Our handling of personal information we receive from them is subject to our agreements with the Healthcare Provider. 

2. Use of Information

Fridays uses personal information for the following purposes:

  • Manage and improve Fridays’ services generally, including to provide services to you and to the Healthcare Providers;
  • Customize content on our website, across the Internet and elsewhere;
  • Send you confirmations, updates, alerts, and support and administrative messages;
  • Conduct business operations such as marketing, auditing, security, fraud prevention, invoicing and accounting, analytics, and research and development;
  • Protect against, identify, investigate, and respond to misuse of our website or other unlawful behavior;
  • Address legal requirements;  
  • Establish, exercise, or defend our legal rights; and
  • Create appropriately aggregated or de-identified information (which we can use and disclose for any purpose).

3. Disclosure of Information

Fridays may disclose your information as follows:

  • To Healthcare Providers, Healthcare Provider Sites, and Third Party Services:  We may disclose personal information to these entities.  
  • To vendors and service providers: We disclose information to companies that provide services to us, such as providers we may engage to host or operate our website, analyze data, or provide customer service, data storage, marketing, analytics, security, or fraud prevention.
  • To affiliates: We may disclose information to current or future parents, subsidiaries, affiliates, and other companies under common control or ownership with Fridays.
  • In connection with legal matters: We may disclose information when we believe disclosure is appropriate due to a subpoena or similar investigative demand, a court order, or other request from a law enforcement or government agency, or as otherwise required by law.
  • For the protection of Fridays and others: We may disclose information when we believe disclosure is appropriate in connection with efforts to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property or safety of our company, our employees, our customers, or others; and to enforce our contracts.
  • In connection with corporate transactions: We may disclose your information as part of, or to take steps in anticipation of, a sale of all or a portion of our business, a divestiture, merger, consolidation, asset sale, bankruptcy, or other significant corporate event.
  • In other situations: We may also disclose your information in other situations where legally permitted.  

4. Your Rights and Choices

  1. Marketing Communications

You can unsubscribe from Fridays marketing emails by clicking the unsubscribe link in a marketing email or contacting us at

  1. Cookies and Other Similar Technologies

You can make certain choices regarding the use of cookies and similar technologies through the settings on each browser you use to access our Site.  If you replace, change, upgrade or reset your browser or device, or delete your cookies, or if you use a browser that automatically clears your cookies, you may need to use those tool again.

You may be able to set your browser to refuse certain types of cookies, or to alert you when certain types of cookies are being used. Some browsers offer similar settings for HTML5 local storage and other technologies too. However, if you block or otherwise reject all cookies, local storage, JavaScript or other technologies, certain websites may not function as expected. 

We may work with partners that collect personally identifiable information over time about your use of this site and different websites.  We do not respond to browser-based do-not-track signals.

5. Protection of Information

To help protect personal information, Fridays has put in place certain physical, technical, and administrative safeguards. However, we cannot assure you that data that we collect under this Privacy Notice will never be used or disclosed in a manner that is inconsistent with this Privacy Privacy.  After answering our initial brief questionnaire on, please use only the Healthcare Provider Sites for providing them with health or medical information.  

6. Children 

Our services are intended for use only by adults.  We do not knowingly collect personal information from children. If you are a parent or legal guardian and think your child under 18 has given us personal information, please contact us at

7. Updates and Changes to this Notice

We may update this Privacy Notice from time to time, such as to reflect changes in our practices or for legal reasons. We will post those changes here or on a similarly accessible page on

8. Contacting Us

If you have any questions or comments regarding Fridays’ privacy practices, or to submit a privacy request or complaint to Fridays, please email our privacy team at  You also have the right to make privacy requests directly to your Healthcare Provider, as described in its privacy policies.